Spring Cleaning & Reconfiguring: erikavoeller.com is 2 Years Old!


Contrary to what last weekend's snowstorm might suggest, it is spring, and that means spring cleaning.

When I first created this blog, its purpose was to show potential employers a little bit of my personality and writing style. Later, it evolved to become a relatively niche blog, covering topics like marketing, young professionalism, and navigating my twenties. Then I did the Whole30 and used this space to write about that journey, as well. Now, this blog is a big, jumbled collection of my thoughts on things that proved interesting to me at the time I wrote about them. And that's great. I'm proud of myself for keeping this site up and running for the last two years (yep, we just passed the two year mark, folks!!!) — but it's time for a little spring cleaning and reconfiguring.

I'm very lucky to have a job doing what I love—a job that requires me to write a lot. That's why I chose it. I always wanted words to play a key role in whatever work I was doing.

But I'll be honest—writing emails for a hospital and banner ads for a law office is not always riveting work. Unfortunately, a lot of the writing I end up doing day to day is uninspired. And I've gotten into a bad habit of neglecting to write for myself, because usually when I come home after an eight-hour day writing client copy, the last thing I want to do is power up my laptop and write more.

It's been awhile since I've been proud to send someone to my blog. Frankly, most of what you'll find in this space, up until now, has been equally as uninspired as some of that hospital and law office work. It's the result of me feeling as if I had to get something published, even if I didn't care about it or take my time with it. That's bad writing, and I don't want to do it anymore.

I want my blog to be something I'm proud of, and I want it to be a space where others find resonance and comfort. I want to write about passion, discovery, loss, and possibility. I want to write about the books I'm reading and the lessons I'm learning through meditation and daily yoga. I want to write about everything I've been bottling up over the past two years in an effort to save face and stick to the status quo.

One of the best pieces of advice I've received as a writer is to write about what I want to read about. Period.

When I thought about tha, I realized I want to read blog posts that are honest, witty, smart, and sometimes a little ugly. I want to read the stories of writers who are upfront about their lives behind-the-scenes; the stories of heartache, anxiety, depression, and love.

I'm a smart person and I have a lot of thoughts. I want this to be the place I share them.

I don't know exactly what the future of my blog looks like, but I'm excited to find out.